2010
New England Supply Chain Conference & Exhibition

APICS - The Association for Operations Management North Shore Chapter 20 and Boston Chapter 10    --   The Council of Supply Chain Management Professionals (CSCMP) New England Roundtable    --    The Northeast Supply Management Group, A Special Interest Group of ISM®

2010 Program Author Index Presentation Index
New England Supply Chain Conference & Exhibition


2010 New England Supply Chain Conference and Exhibition - Bruce Murphy Presentation

Supply Planning During Times of Economic Turbulence = Is Forecasting/Planning Futile in this Environment?
Bruce Murphy, Director of Demand Planning & Purchasing, North America, GN Netcom

The recession has made a significant impact on the practice of material planning. In February, Mr. Murphy led a session with fellow practitioners to discuss this. This session is a second look at this topic.

This session will deal with the following questions:

How has the recession impacted the efficacy of our demand planning tools?
How has the recession affected customer behavior?
How has the recession affected supplier behavior?
What are the implications for the way we do demand planning?
What changes to inventory planning are needed?
What changes to your procurement practices are needed?
How has the relationship between finance and planning changed?
What does this mean for the relationship between planning and sales?

Mr. Murphy will share his observations and thoughts regarding this topic, and will discuss the lessons learned, as he and his colleagues developed and implemented approaches to deal with one of the most significant events in our professional lives.

 


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