|2009 New England Supply Chain Conference and Exhibit - Marty Anderson
Martin Anderson, MBA
Professor, Babson College
Anderson has been on the Babson faculty since 1996, teaching in the MBA Program
and at the School for Executive Education. His courses have included Global
Supply Chain Management, Retailing in the Networked Economy, and Extended
Enterprise Management. Mr. Anderson is responsible for "extended enterprise
management" programs at Babson – a rapidly growing area that views demand and
supply chains as unified emerging industry systems that link markets and supply
chains. He has piloted innovative research and teaching methods in these areas.
Mr. Anderson conducts executive education programs world-wide in Strategy,
Leadership, Technology, and Operational Implementation - for large companies and
Before joining Babson, Mr. Anderson had more than 20 years of business
experience in market development, technology management, and supply chain
management. He has worked with companies on linking markets to operations in
more than 30 nations, and has researched the information technology that links
organizations across industries. He has helped launch several start-ups and has
helped turn around several global companies.
Mr. Anderson's clients have included: Home Depot, Compaq, EMC, Lucent, J. Walter
Thompson, Mullen Advertising, Sodexho, PDVSA, Infinion, Siemens, Inchcape, BMW,
SONY, ABB, Sun, FreeRide.com, Schwans Sales Enterprises, Gemplus, Novell,
Cadbury-Schweppes, Whirlpool, General Motors, Andersen Consulting, JP Morgan,
Ford, the National Auto Dealers Association, and a number of other retail
companies. Mr. Anderson has advised governments around the world on technology
and competitive policy, has testified many times before the U.S. Congress, has
advised two White Houses and the European Parliament, and has managed two
research programs at MIT.
Mr. Anderson also has industry expertise in automotive, consulting, electronics,
high tech, manufacturing, and retail.
He has appeared in a variety of global news media, including Jim Lehrer News
Hour, NPR, New York Times, Wall Street Journal, and the Boston Globe.
Emerging Global Pull-Based Demand-Supply Chains